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Why use Webflow over other tools like Wordpress, Wix, ...
Publish changes 5x faster
No more hiring developers to change an image, text or add a piece of content. Webflow allows anyone to edit the website via the visual editor, speeding up time to production.
Full design freedom
Use the full freedom of HTML and CSS to design your website as you want without running into restrictions that platforms such as Wix or Squarespace have.
Truly SEO ready
The code generated by Webflow is clean and semantic. Often crushing page-speed and SEO checkers out of the box with 100 ratings across the board.
Recent projects
A couple highlights of the projects we’ve had the pleasure of working on.
What our clients have to say

Read & learn about Webflow

Webflow vs WordPress: which one is best for SEO in 2025?
Choosing the right website platform isn't just a tech decision — it directly impacts how well your content ranks, how fast your pages load, and how easily your team can optimize for growth.
Two of the most popular choices for startups and marketing teams today are Webflow and WordPress. But which one gives you the edge when it comes to SEO in 2025?
In this post, we’ll compare Webflow and WordPress across key SEO factors — from site speed and control, to technical setup and team workflows.
Why SEO should drive your CMS choice
Your website platform plays a major role in SEO performance. A good CMS should:
- Load pages quickly
- Allow full control over meta data, headings, and structure
- Enable fast, frequent publishing
- Make technical SEO manageable without developer help
If your CMS slows you down or limits what you can optimize, it’s going to cost you traffic — and revenue.
Webflow vs WordPress at a glance
Hosting
- Webflow: Built-in global CDN
- WordPress: Requires third-party hosting
SEO controls
- Webflow: Built-in, no plugins needed
- WordPress: Requires plugins like Yoast or Rank Math
Performance
- Webflow: Fast by default, clean code
- WordPress: Depends on theme, plugins, and hosting quality
Page speed
- Webflow: Excellent, no plugin bloat
- WordPress: Can be slow without proper setup
Developer required?
- Webflow: No
- WordPress: Often yes
Design flexibility
- Webflow: Visual editor with full layout control
- WordPress: Theme-based or requires page builder plugins
Security
- Webflow: Included and managed
- WordPress: Depends on host and plugin hygiene
1. Page speed and Core Web Vitals
Webflow
Webflow is fast out of the box. Sites are hosted on a global CDN, use clean HTML/CSS, and don’t rely on third-party plugins that slow things down. That means better Core Web Vitals, which directly impact search rankings.
WordPress
Performance depends on your setup. A lightweight theme + good hosting + caching plugins can perform well — but it takes effort. Many WordPress sites suffer from plugin bloat and messy code that slows down the user experience.
Verdict: Webflow wins on consistent performance with minimal setup.
2. SEO controls and metadata
Webflow
You get full control over meta titles, descriptions, alt tags, canonical URLs, and Open Graph data — without installing anything.
WordPress
Requires plugins like Yoast or Rank Math to manage your SEO. They work well, but add extra complexity.
Verdict: Webflow makes SEO management simpler and more accessible to marketers.
3. URL structure and clean code
Webflow
URLs are clean by default. You control folder structure, slugs, and redirects. Code output is minimal and semantic.
WordPress
Permalinks are customizable, but themes and page builders can produce bloated or nested code that’s hard to optimize.
Verdict: Webflow offers better out-of-the-box structure and cleaner markup.
4. Content management and publishing
Webflow
Create custom content types like blogs, use cases, or team bios using the CMS. Updating content is fast and visual — no code needed.
WordPress
Offers strong publishing tools, but backend editing and plugin conflicts can slow you down. Layout changes often require dev input.
Verdict: Webflow is more intuitive for non-technical teams.
5. Technical SEO and integrations
Webflow
Includes built-in support for:
- XML sitemaps
- Open Graph and Twitter card previews
- SSL and CDN
- Structured data via code embeds or third-party tools
WordPress
You can achieve the same — but only with multiple plugins. The more plugins, the higher the maintenance risk.
Verdict: Webflow keeps technical SEO simple and centralized.
6. Team workflows and marketing agility
Speed matters — not just for page load, but for your team. When marketers can launch pages, update content, and test ideas without waiting on developers, growth happens faster.
Webflow enables this. WordPress often slows it down.
Verdict: Webflow gives more control to marketing teams, without needing to loop in dev.
So... which platform is better for SEO in 2025?
If your goal is fast, scalable SEO with minimal maintenance, Webflow is the clear winner. It's designed for modern teams who want performance, design freedom, and control — all without plugins or technical headaches.
WordPress still has its strengths, especially for larger publishing sites or teams with dedicated devs. But for most product-driven businesses and startups, Webflow simply fits better.
Final thoughts: choose a platform that scales with your team
Your website shouldn’t limit your growth. Webflow’s platform — combining hosting, performance, and visual editing — makes it easier to build, optimize, and scale your site as your business grows.

Why SaaS companies are switching to Webflow for their marketing sites
If you’re part of a SaaS marketing team, chances are your website plays a huge role in driving demos, signups, and content performance. But if updating that site still requires ticketing developers or wrangling plugins, it might be time to rethink your stack.
That’s where Webflow comes in.
Over the past few years, Webflow has become the go-to platform for modern SaaS companies that need fast, flexible, scalable websites. Let’s break down why.
The problem with traditional CMS platforms
The WordPress maintenance trap
Many SaaS teams start with WordPress because it's familiar. But over time, the maintenance overhead — updates, security patches, plugins — becomes a full-time job.
Developer bottlenecks and slow updates
Want to change a button CTA? Launch a new campaign page? You might have to wait days or weeks if everything has to go through dev. That’s a bottleneck no growth team wants.
Fragmented workflows and plugin chaos
When your CMS, forms, animations, and analytics are all from different plugins, things break. And when they do, good luck finding out why.
Why Webflow is a game-changer for SaaS teams
Visual editing with clean code output
Webflow’s visual builder lets marketers and designers collaborate without sacrificing code quality. Everything is responsive, semantic, and performant by default.
Built-in CMS that’s actually marketer-friendly
Unlike clunky WordPress dashboards, Webflow’s CMS is intuitive. It’s easy to create blog templates, update content, or spin up landing pages — no dev help needed.
Lightning-fast performance and Core Web Vitals
Webflow sites are hosted on a global CDN and optimized for speed. That means better rankings and smoother UX across the board.
Design freedom without sacrificing structure
You’re not locked into themes or rigid templates. Webflow gives full design control, with reusable components that keep everything scalable.
Real benefits for SaaS marketing teams
- Faster campaign launches – build and ship landing pages in hours, not weeks
- More control – marketers can update content and layouts without code
- SEO baked in – clean HTML, customizable meta tags, lightning-fast load times
- Integrated workflow – forms, CMS, and design are all in one place
Common misconceptions about Webflow
“Isn’t Webflow just for simple sites?”
Not even close. Webflow is used by some of the world’s most well-known and design-forward companies — including multi-language, enterprise-grade websites.
Here are just a few examples:
- Lattice – a leading HR platform with a sleek, content-rich Webflow marketing site
https://lattice.com/ - Dropbox – Dropbox Sign frees up employees from manual tasks so they can focus on more important work like selling, managing relationships, and hiring.
https://sign.dropbox.com/ - Jasper AI – Jasper AI is a generative AI platform designed for marketing teams, helping them create high-quality written and visual content efficiently
https://www.jasper.ai/ - MURAL – a visual collaboration tool that uses Webflow for its marketing pages
https://www.mural.co/
These aren’t portfolio sites or landing pages. They’re full-scale, dynamic marketing websites designed to scale and convert — all built in Webflow.
“Can Webflow handle dynamic content and localization?”
Yes — with powerful CMS collections and integrations, you can manage blogs, resources, case studies, and multilingual content with ease.
“What about scalability?”
Webflow easily handles traffic spikes and enterprise-level needs. And with Webflow Enterprise, you get additional SLAs, support, and security.
When Webflow isn’t the right fit
There are cases where Webflow might not be ideal:
- You’re building a complex web app with custom backend logic
- You require advanced headless CMS flexibility
- Your tech stack is deeply integrated with custom APIs that need full backend control
But for most SaaS marketing sites, Webflow is a better, faster choice.
Final thoughts: Webflow as a long-term website solution
SaaS companies are under pressure to move fast, iterate often, and own their marketing workflows. Webflow gives your team that power — with a platform built for speed, collaboration, and growth.
Thinking of switching to Webflow? It might be the most strategic website move you make this year.